/* Original frames: the established BVIRAL palette, with a more expressive composition. */
.creative-home { overflow: clip; }
.creative-hero { grid-template-columns: .96fr 1.04fr; gap: 42px; padding: 65px 0 85px; }
.creative-hero .bv-hero-copy h1 { font-size: clamp(60px, 6.1vw, 88px); letter-spacing: -.052em; }
.creative-hero .bv-hero-copy > p { max-width: 470px; margin-top: 21px; }
.creative-hero .bv-hero-actions { gap: 22px; }
.creative-hero .bv-hero-actions > .text-link { font-size: 13px; }
.creative-stage { position: relative; height: 590px; isolation: isolate; }
.creative-stage::before { content: ''; position: absolute; inset: 40px 24px 38px 25px; border-radius: 45px; background: #f0e8ff; z-index: -1; }
.stage-frame { position: absolute; margin: 0; padding: 11px 11px 0; background: #fff; border-radius: 24px; display: flex; flex-direction: column; transform: translate3d(var(--scene-x, 0px), var(--scene-y, 0px), 0) rotate(var(--frame-angle)); transition: transform 550ms var(--ease); }
.stage-frame > div { min-height: 0; flex: 1; overflow: hidden; border-radius: 16px; }
.stage-frame img { width: 100%; height: 100%; object-fit: cover; }
.stage-frame figcaption { font-size: 12px; font-weight: 550; line-height: 1.2; padding: 13px 4px 14px; color: #30323a; }
.stage-frame-main { --frame-angle: -7deg; width: 55%; height: 465px; left: 15px; top: 39px; z-index: 1; }
.stage-frame-main img { object-position: 50% 29%; }
.stage-frame-landscape { --frame-angle: 7deg; width: 44%; height: 232px; top: 12px; right: 9px; z-index: 2; }
.stage-frame-landscape img { object-position: 50% 35%; }
.stage-frame-film { --frame-angle: -4deg; width: 56%; height: 270px; right: 3px; bottom: 16px; z-index: 3; }
.stage-frame-film img { object-position: 64% 50%; }
.stage-rights { position: absolute; top: 247px; right: 6px; width: 192px; padding: 20px; border-radius: 23px; color: #fff; background: #1475bd; font-size: 17px; line-height: 1.25; letter-spacing: -.025em; z-index: 4; transform: translate3d(var(--scene-x, 0px), var(--scene-y, 0px), 0) rotate(5deg); transition: transform 550ms var(--ease); }
.stage-rights strong { font-weight: 700; }
.stage-rights:hover { background: #105fa0; }
.stage-rights svg { position: absolute; right: 16px; top: -17px; width: 35px; height: 35px; padding: 7px; background: #fff; color: #1475bd; border-radius: 50%; transform: rotate(-35deg); }
.stage-caption { position: absolute; bottom: 25px; left: 39px; color: #797383; font-size: 13px; }

.copyright-callout { display: grid; grid-template-columns: 1fr 1fr; gap: 80px; align-items: center; background: #eaf3ff; border-radius: 30px; padding: 48px; margin-bottom: 80px; }
.copyright-callout h2 { font-size: 57px; line-height: 1.05; }
.copyright-callout p { font-size: 17px; line-height: 1.75; color: #405770; margin-bottom: 24px; }
.copyright-callout .button { font-size: 15px; }
.company-intro { grid-template-columns: .9fr 1.1fr; align-items: start; }
.company-intro h2 { font-size: 50px; line-height: 1.1; }
.company-intro p { margin-bottom: 20px; }
.company-intro .text-link { font-size: 14px; line-height: 1.5; }
.creative-home .creative-reel { padding-top: 85px; }

.creative-reel { padding: 30px 0 83px; scroll-margin-top: 100px; }
.reel-heading { display: grid; grid-template-columns: 1fr 340px; gap: 50px; align-items: end; margin-bottom: 32px; }
.reel-heading h2 { font-size: 59px; line-height: 1.05; letter-spacing: -.045em; }
.reel-heading > div > p { font-size: 17px; line-height: 1.65; color: #666b73; max-width: 330px; }
.reel-controls { display: flex; gap: 10px; margin-top: 21px; }
.reel-control { border: 0; background: #e9f3ff; color: #176ead; width: 49px; height: 49px; border-radius: 50%; display: grid; place-items: center; transition: background .2s, transform .25s var(--ease); }
.reel-control svg { width: 21px; }
.reel-prev svg { transform: rotate(180deg); }
.reel-control:hover:enabled { background: #d8eaff; transform: translateY(-2px); }
.reel-control:disabled { opacity: .35; }
.reel-track { display: flex; align-items: flex-start; gap: 26px; overflow-x: auto; overscroll-behavior-inline: contain; scroll-snap-type: x mandatory; scrollbar-width: thin; scrollbar-color: #c9d5e4 transparent; width: calc(100% - 80px); max-width: 1240px; margin: 0 auto; padding: 15px 0 24px; }
.reel-card { flex: 0 0 350px; min-width: 0; scroll-snap-align: start; }
.reel-card:nth-child(even) { padding-top: 40px; }
.reel-photo { height: 365px; border-radius: 27px; overflow: hidden; background: #edf1f5; }
.reel-card:first-child .reel-photo { border-radius: 175px 175px 27px 27px; }
.reel-photo img { width: 100%; height: 100%; object-fit: cover; transition: transform 900ms var(--ease); }
.reel-card:hover .reel-photo img { transform: scale(1.035); }
.reel-card-copy { display: flex; gap: 16px; justify-content: space-between; align-items: start; padding: 23px 2px 0; }
.reel-card h3 { font-size: 23px; line-height: 1.18; letter-spacing: -.035em; max-width: 260px; }
.reel-card p { margin-top: 9px; color: #666b73; font-size: 14px; line-height: 1.55; }
.reel-enquire { flex-shrink: 0; background: #f0eaff; color: #6f37b7; border: 0; width: 43px; height: 43px; border-radius: 50%; display: grid; place-items: center; transition: background .2s, transform .25s var(--ease); }
.reel-enquire:hover { background: #e3d7fc; transform: rotate(-35deg); }
.reel-enquire svg { width: 20px; }
.reel-footnote { display: flex; align-items: center; justify-content: space-between; gap: 25px; padding-top: 20px; color: #757980; font-size: 13px; line-height: 1.6; }
.reel-footnote a { display: inline-flex; align-items: center; gap: 11px; color: #176ead; font-size: 14px; font-weight: 600; white-space: nowrap; }
.reel-footnote svg { width: 19px; }

.creative-home .services-section { padding: 85px 0 95px; background: #f5f2fc; }
.creative-home .services-section .section-heading { display: flex; justify-content: space-between; align-items: end; text-align: left; gap: 50px; margin-bottom: 35px; }
.creative-home .services-section .section-heading h2 { font-size: 57px; line-height: 1.07; margin: 0; }
.creative-home .services-section .section-heading p { max-width: 325px; font-size: 17px; line-height: 1.7; margin: 0 0 3px; }
.creative-home .service-tabs { justify-content: flex-start; }
.creative-home .service-panel { border-radius: 30px; }

.creative-story { background: #126bc9; color: #fff; padding: 100px 0 95px; }
.creative-story-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 100px; align-items: start; }
.creative-story-sticky { position: sticky; top: 140px; padding: 25px 0 50px; }
.creative-story-sticky h2 { font-size: 74px; line-height: 1.03; letter-spacing: -.045em; }
.creative-story-sticky h2 > span { color: #ded1ff; }
.creative-story-sticky > p { margin: 32px 0; max-width: 390px; font-size: 18px; line-height: 1.7; color: #e7f0ff; }
.creative-story-sticky .button { background: #fff; color: #175eac; font-size: 15px; }
.creative-story-sticky .button:hover { background: #e9f3ff; }
.creative-story-frames { display: grid; gap: 65px; }
.creative-story-frames figure { margin: 0; }
.story-picture { padding: 20px; background: #d9c9fc; border-radius: 28px; height: 430px; }
.story-picture img { width: 100%; height: 100%; object-fit: cover; border-radius: 18px; }
.story-picture-outdoor img { object-position: 50% 55%; }
.story-picture-studio { background: #bce5ff; }
.creative-story-frames figcaption { padding: 25px 3px 0; }
.creative-story-frames h3 { font-size: 29px; line-height: 1.17; }
.creative-story-frames figcaption p { margin-top: 13px; font-size: 16px; line-height: 1.65; color: #e7f0ff; max-width: 440px; }

.creative-process { padding: 110px 0 60px; display: grid; grid-template-columns: 1fr 1fr; gap: 100px; align-items: start; }
.creative-process h2 { font-size: 59px; line-height: 1.08; }
.creative-process-intro > p { font-size: 17px; line-height: 1.7; color: #666b73; max-width: 340px; margin-top: 28px; }
.creative-process-list { margin: 0; padding: 8px 0 0; list-style: none; display: grid; gap: 36px; }
.creative-process-list li { display: grid; grid-template-columns: 130px 1fr; gap: 25px; align-items: start; }
.creative-process-list h3 { font-size: 35px; line-height: 1.1; color: #1674bf; }
.creative-process-list li:nth-child(2) h3 { color: #7940be; }
.creative-process-list p { font-size: 16px; line-height: 1.75; color: #666b73; }
.creative-home .insights-section { padding: 55px 0 70px; }
.creative-home .inline-heading h2 { font-size: 52px; }
.creative-home .faq-section { padding-top: 45px; }
.creative-closing { background: #eee6ff; padding: 90px 0 95px; }
.creative-closing > .container { display: grid; grid-template-columns: 1.6fr 1fr; gap: 60px; align-items: center; }
.creative-closing h2 { font-size: 72px; line-height: 1.05; }
.creative-closing p { font-size: 20px; line-height: 1.55; margin-bottom: 25px; color: #4f4269; }
.creative-closing .button { font-size: 15px; }
.creative-closing > .container > div > a { display: block; width: fit-content; font-size: 14px; color: #665180; margin-top: 23px; overflow-wrap: anywhere; }

@media (min-width: 1650px) {
  .creative-hero { padding-top: 75px; }
  .creative-hero .bv-hero-copy h1 { font-size: 88px; }
}
@media (max-width: 1100px) {
  .copyright-callout { gap: 45px; padding: 38px; }
  .copyright-callout h2 { font-size: 49px; }
  .creative-hero { gap: 28px; padding-top: 50px; padding-bottom: 65px; }
  .creative-hero .bv-hero-copy h1 { font-size: 6.5vw; }
  .creative-stage { height: 520px; }
  .stage-frame-main { height: 420px; width: 58%; left: 12px; top: 29px; }
  .stage-frame-landscape { width: 44%; height: 210px; top: 8px; right: 3px; }
  .stage-frame-film { width: 59%; height: 238px; bottom: 10px; right: 1px; }
  .stage-rights { top: 221px; width: 174px; font-size: 16px; padding: 18px; }
  .stage-caption { font-size: 12px; left: 23px; bottom: 20px; }
  .reel-heading h2, .creative-process h2 { font-size: 49px; }
  .reel-heading { grid-template-columns: 1fr 290px; }
  .reel-card { flex-basis: 310px; }
  .reel-photo { height: 340px; }
  .creative-home .services-section .section-heading h2 { font-size: 48px; }
  .creative-story-grid, .creative-process { gap: 60px; }
  .creative-story-sticky h2 { font-size: 6.1vw; }
  .creative-story-sticky > p { font-size: 17px; }
  .story-picture { height: 390px; padding: 17px; }
  .creative-process-list li { grid-template-columns: 103px 1fr; gap: 20px; }
  .creative-process-list h3 { font-size: 30px; }
  .creative-closing h2 { font-size: 5.5vw; }
}
@media (max-width: 950px) and (min-width: 768px) {
  .company-intro { grid-template-columns: 1fr; gap: 26px; }
  .company-intro h2 { font-size: 43px; }
}
@media (max-width: 900px) and (min-width: 768px) {
  .creative-hero { grid-template-columns: 1fr 1fr; gap: 16px; }
  .creative-stage { height: 470px; }
  .stage-frame-main { height: 355px; width: 61%; top: 37px; left: 9px; }
  .stage-frame-landscape { height: 175px; width: 45%; top: 20px; right: 5px; }
  .stage-frame-film { height: 200px; width: 62%; right: 1px; bottom: 14px; }
  .stage-frame { padding: 8px 8px 0; border-radius: 19px; }
  .stage-frame > div { border-radius: 12px; }
  .stage-frame figcaption { font-size: 10px; padding: 11px 1px; }
  .stage-rights { top: 200px; width: 151px; font-size: 14px; padding: 17px; right: 4px; border-radius: 19px; }
  .stage-caption { left: 17px; font-size: 10px; max-width: 33%; line-height: 1.5; }
  .reel-heading { grid-template-columns: 1fr 250px; gap: 35px; }
  .reel-heading h2 { font-size: 43px; }
  .reel-heading > div > p { font-size: 16px; }
  .creative-home .services-section .section-heading { gap: 30px; }
  .creative-home .services-section .section-heading h2 { font-size: 42px; }
  .creative-home .services-section .section-heading p { font-size: 15px; max-width: 255px; }
  .creative-story-grid, .creative-process { gap: 36px; }
  .creative-story-sticky { top: 110px; }
  .creative-story-sticky > p { font-size: 16px; }
  .creative-story-sticky .button { font-size: 13px; padding: 14px 20px; gap: 14px; }
  .story-picture { height: 350px; padding: 15px; }
  .creative-story-frames h3 { font-size: 25px; }
  .creative-process h2 { font-size: 43px; }
  .creative-process-list li { grid-template-columns: 1fr; gap: 13px; }
  .creative-process-list h3 { font-size: 30px; }
  .creative-closing > .container { gap: 35px; grid-template-columns: 1.2fr 1fr; }
  .creative-closing h2 { font-size: 44px; }
  .creative-closing p { font-size: 18px; }
}
@media (max-width: 767px) {
  .copyright-callout { grid-template-columns: 1fr; gap: 25px; padding: 30px 25px; border-radius: 25px; margin-bottom: 55px; }
  .copyright-callout h2 { font-size: 37px; }
  .copyright-callout p { font-size: 16px; line-height: 1.7; margin-bottom: 24px; }
  .copyright-callout .button { font-size: 14px; }
  .company-intro h2 { font-size: 34px; line-height: 1.12; }
  .company-intro .text-link { font-size: 13px; }
  .creative-home .creative-reel { padding-top: 56px; }
  .creative-hero { grid-template-columns: 1fr; gap: 28px; padding: 41px 0 35px; }
  .creative-hero .bv-hero-copy h1 { font-size: clamp(43px, 12.9vw, 72px); }
  .creative-hero .bv-hero-copy > p { font-size: 16px; max-width: 510px; }
  .creative-hero .bv-hero-actions { gap: 17px; }
  .creative-hero .bv-hero-actions > .text-link { font-size: 12px; gap: 7px; }
  .creative-hero .bv-hero-actions > .button { padding-inline: 20px; font-size: 13px; gap: 13px; }
  .creative-stage { height: 446px; max-width: 500px; width: 100%; margin-inline: auto; }
  .creative-stage::before { inset: 30px 17px 29px; border-radius: 31px; }
  .stage-frame { padding: 8px 8px 0; border-radius: 18px; }
  .stage-frame > div { border-radius: 12px; }
  .stage-frame figcaption { font-size: 10px; padding: 11px 2px 12px; }
  .stage-frame-main { width: 59%; height: 338px; left: 12px; top: 37px; }
  .stage-frame-landscape { width: 45%; height: 178px; top: 11px; right: 8px; }
  .stage-frame-film { width: 58%; height: 199px; right: 9px; bottom: 12px; }
  .stage-rights { width: 149px; top: 196px; right: 11px; font-size: 14px; padding: 17px; border-radius: 18px; }
  .stage-rights svg { width: 29px; height: 29px; top: -14px; right: 11px; padding: 6px; }
  .stage-caption { font-size: 10px; line-height: 1.5; left: 24px; bottom: 17px; max-width: 30%; }
  .creative-reel { padding: 20px 0 54px; scroll-margin-top: 88px; }
  .reel-heading { grid-template-columns: 1fr; gap: 23px; margin-bottom: 20px; }
  .reel-heading h2 { font-size: 38px; line-height: 1.08; }
  .reel-heading > div { display: flex; align-items: center; justify-content: space-between; gap: 20px; }
  .reel-heading > div > p { font-size: 15px; line-height: 1.7; max-width: 235px; }
  .reel-controls { margin: 0; gap: 7px; flex-shrink: 0; }
  .reel-control { width: 37px; height: 37px; }
  .reel-control svg { width: 17px; }
  .reel-track { width: calc(100% - 40px); gap: 18px; padding-top: 10px; padding-bottom: 18px; }
  .reel-card { flex-basis: 82%; }
  .reel-card:nth-child(even) { padding-top: 28px; }
  .reel-photo { height: 310px; border-radius: 23px; }
  .reel-card:first-child .reel-photo { border-radius: 145px 145px 23px 23px; }
  .reel-card-copy { padding-top: 19px; gap: 11px; }
  .reel-card h3 { font-size: 21px; line-height: 1.18; }
  .reel-card p { font-size: 13px; line-height: 1.6; margin-top: 8px; }
  .reel-enquire { width: 38px; height: 38px; }
  .reel-enquire svg { width: 18px; }
  .reel-footnote { display: block; padding-top: 18px; font-size: 12px; }
  .reel-footnote a { display: flex; width: fit-content; margin-top: 14px; font-size: 13px; }
  .creative-home .services-section { padding: 58px 0 65px; }
  .creative-home .services-section .section-heading { display: block; margin-bottom: 27px; }
  .creative-home .services-section .section-heading h2 { font-size: 36px; line-height: 1.1; margin-bottom: 20px; }
  .creative-home .services-section .section-heading p { font-size: 15px; max-width: 480px; line-height: 1.7; }
  .creative-home .service-panel { border-radius: 25px; }
  .creative-story { padding: 59px 0 62px; }
  .creative-story-grid { grid-template-columns: 1fr; gap: 36px; }
  .creative-story-sticky { position: static; padding: 0; }
  .creative-story-sticky h2 { font-size: 45px; line-height: 1.07; }
  .creative-story-sticky > p { margin: 25px 0; font-size: 16px; line-height: 1.7; max-width: 480px; }
  .creative-story-sticky .button { font-size: 14px; }
  .creative-story-frames { gap: 35px; }
  .story-picture { height: 350px; padding: 15px; border-radius: 25px; }
  .story-picture img { border-radius: 15px; }
  .story-picture-studio { height: 300px; }
  .creative-story-frames figcaption { padding: 22px 2px 0; }
  .creative-story-frames h3 { font-size: 26px; line-height: 1.18; }
  .creative-story-frames figcaption p { margin-top: 12px; font-size: 15px; line-height: 1.7; }
  .creative-process { padding: 62px 0 35px; grid-template-columns: 1fr; gap: 33px; }
  .creative-process h2 { font-size: 38px; }
  .creative-process-intro > p { font-size: 16px; margin-top: 23px; max-width: 380px; }
  .creative-process-list { gap: 29px; padding: 0; }
  .creative-process-list li { grid-template-columns: 90px 1fr; gap: 18px; }
  .creative-process-list h3 { font-size: 29px; }
  .creative-process-list p { font-size: 15px; line-height: 1.7; }
  .creative-home .insights-section { padding: 35px 0; }
  .creative-home .inline-heading h2 { font-size: 36px; }
  .creative-home .faq-section { padding-top: 30px; }
  .creative-closing { padding: 58px 0 62px; }
  .creative-closing > .container { grid-template-columns: 1fr; gap: 30px; }
  .creative-closing h2 { font-size: 39px; line-height: 1.09; }
  .creative-closing p { font-size: 18px; line-height: 1.6; margin-bottom: 24px; }
  .creative-closing .button { font-size: 14px; }
  .creative-closing > .container > div > a { font-size: 13px; margin-top: 24px; }
}
@media (min-width: 500px) and (max-width: 767px) {
  .creative-stage { height: 530px; }
  .stage-frame-main { height: 415px; }
  .stage-frame-landscape { height: 220px; }
  .stage-frame-film { height: 250px; }
  .stage-rights { top: 240px; width: 185px; font-size: 17px; }
  .stage-frame figcaption { font-size: 12px; }
  .stage-caption { bottom: 22px; font-size: 12px; }
  .reel-card { flex-basis: 65%; }
  .reel-photo { height: 360px; }
}
@media (max-width: 370px) {
  .creative-hero .bv-hero-copy h1 { font-size: 12.8vw; }
  .creative-hero .bv-hero-actions { gap: 13px; }
  .creative-hero .bv-hero-actions > .button { font-size: 12px; padding-inline: 17px; }
  .creative-hero .bv-hero-actions > .text-link { font-size: 11px; }
  .creative-stage { height: 412px; }
  .stage-frame-main { height: 310px; }
  .stage-frame-film { height: 182px; }
  .stage-frame-landscape { height: 164px; }
  .stage-rights { width: 134px; top: 184px; font-size: 13px; padding: 16px; }
  .reel-heading h2, .creative-process h2 { font-size: 34px; }
  .reel-heading > div { display: block; }
  .reel-controls { margin-top: 18px; }
  .creative-story-sticky h2 { font-size: 40px; }
  .creative-closing h2 { font-size: 35px; }
}
@media (prefers-reduced-motion: reduce) {
  .stage-frame, .stage-rights { transform: rotate(var(--frame-angle, 0deg)); }
  .creative-story-sticky { position: static; }
  .reel-track { scroll-behavior: auto; }
}